Net Surfing participated in the project Alcotra Innovation together with a large group of Italian and French partners with a project idea that has been approved. This is the pilot ToM - Tourist on the Move. 

Idea: App to drive Tourists through “Plein Air and natural activities”.
The right information at the right moment about services and promotions in the region they are exploring.App to drive Tourists through "Plein Air and natural activities". The right information at the right moment about services and promotions in the region they are exploring. The core of the app is based on iCOL, Net Surfing existing app that will appeal to the community of campers.

Starting from already existing apps that address the community of campers and motor-home drivers we aim to expand the solution adding useful information also for cyclists, hikers and for all who practice aquatic sports. Thanks to the collaboration of different agencies from Piedmont and Liguria (two regions of Italy) and cross border French provinces , the idea is to provide one multilingual app with constantly updates contents concerning offers and promotions of the territories entering and integrating information from different websites: " all-in one services app" in order to provide services on any device mobile.

 Net Surfing action contributes by providing experience with its large community who participate in the activities of to be a living lab. We add the IT knowledge important in this context in terms of user experience.

Improvements compared to the state of the art: The proposed solution will be constantly updated and enriched with contents from Tourist Offices, Local Authorities, Restaurants and Hotel Managers that will be able to upload their last- minutes offers.

The end user is not forced to download a new version every time new contents will be available, plus the app is able to work efficiently also with a reduced GPRS connectivity, or even off-line showing the contents which the user has decided to store in the smart-phone in advance.

All the contents are geo- localized and displayed in different format.

Living Lab Approach The consortium includes different realities like the Confconsumatori association of Liguria and organizations that work together in order to promote tourism. The end users can also contribute with their own suggestions for possible functional improvements of the app.

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